Lunabean Media

15 Best Wine People to follow on Twitter (Wine Tweeps)

Twitter can be challenging to explain to those who are new to the realm of social media. This includes a number of our winery clients, whose primary focus is (and should be) on making good wine. The fastest and easiest way for us to introduce them to the world of social media is to provide them with a list of Wine Tweeps they should be following. Below you will find that list.

  1. @garyvee – This one is a no brainer. Gary Vaynerchuk is known as the “Social Media Sommelier”, and was among one of the earliest adopters of social media and wine. He has since turned his family’s wine business, and his own name, into multi-million dollar industries. Not bad.
  2. @BinEndsWine – Bin Ends is a wine shop in Braintree, MA that pioneered #ttl, or Twitter Taste Live. Buy their wine, then share your thoughts on Twitter along with the tweeps who are drinking with you. Because, with Twitter, you never need to drink alone.
  3. @CraigDrollett – Bin End again, this time the founder. It’s good practice to study both the “official” account (above) and that of the founder.
  4. @WineWonkette – A great wine blogger who does a good job of mixing it up with personal tweets that have nothing to do with wine.
  5. @JancisRobinson – Most in the wine industry are more than familiar with the internationally known wine writer Jancis Robinson. However, did you know Ms. Robinson is a social media master?
  6. @SokolBlosser – Well, here goes one of our biggest secrets at Lunabean Media. Our secret motto? “What Would Sokol Blosser do?”. Watch and learn. Oh, and congrats to Sokol Blosser for their appearance on Top Chef. So awesome. See? Do what they do.
  7. @RStuartWine – R. Stuart is one of our most recent social media clients. We told them to focus on one thing right now, and that thing is Facebook. However, since they are doing such an exceptional job on Facebook, we’re going to be graduating them to Twitter soon. It should be fun to follow them.
  8. @EaglesNestWine – Quite honestly, this one is a bit of an enigma to me. Over 16,000 followers, and I’m not sure why. It’s not that they’re not good at what they do…they are. But why so many followers? They must have great PR.
  9. @WFMWineGuys – The Whole Foods Market Wine Guys tell you about wine deals at Whole Foods. Not a bad Twitter relationship for a small winery to have.
  10. @scottpaulpn – I love Scott Paul wines, therefore, I love knowing what’s going on in the winery. The tweets come regularly and with purpose.
  11. @eljefetwisted – Jeff “El Jefe” Stai is the owner of Twisted Oak Winery. While his focus is on wine, his tweets are all over the place and he takes part in many a twitter conversation.
  12. @stsupery – This Napa winery’s social media efforts are led by the incredibly talented @RickBakas (also worth a follow). If our motto wasn’t already, “What would Sokol Blosser do?” it would be “What would St. Supery do?”.
  13. @enobytes – The tweet of the online publication EnoBytes.org. Also founded the original original #VinQ wine trivia game.
  14. @BillDaley – Mr. Daley is, of course, the Food and Wine writer for the Chicago Tribune. He’s also a fantastic Tweeter.
  15. @kingestate – King Estate was one of my earliest follows. What most impresses me about them is how complimentary they are to other wineries. Having worked in the wine industry for nearly 15 years, this is common practice in the real world. It’s nice to see it translate to the Twitter world.

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